I’ll save you from the suspense: the “It” you are probably doing wrong is metrics. Specifically, performance metrics, by which I mean the measurements you put in place to guide or change people’s behaviour or decision making. A decade ago I gave a presentation at an international conference titled “What Gets Measured Gets Done”, and I have written about metrics before in this space, so you may have realised that I fancy myself a bit of an expert. Don’t believe me? Google “Lewis’s First Law of Metrics”. In case you don’t go to the effort, it states You get what you measure – that’s the risk you take. I should probably say that phrasing isn’t mine, it belongs to Bob Lewis (no relation) but is remarkably similar to ‘what gets measured gets done’. Bob also has a corollary – If you mismeasure, you mismanage – which essentially says that doing it wrong will cost you.